Ameren Illinois Electric Utility

educational signage Graphic Design

CREATIVE CHALLENGE :
Midwest electric company needed easy to understand signage and literature for a micro-grid testing facility designed as an educational site for law-makers & schools to help them learn about the future of energy.

THE APPROACH :

  • Create icons / infographic style images that quickly communicate what the viewer sees and stick to brand standards

  • Follow corporate brand guidelines and develop a clear & easily understood series of 8 large outdoor installations placed throughout the facility

  • Design handouts that can be utilized as both high-level government funding focused information and also handed out to older school children as tour participants

Signage & Literature Graphic Design


 
 

Online news clipping from the event featuring one of the signs.

 
 

What’s Next?